Vice President, Client Services

Anne has more than 19 years of experience developing executive client programs and event based-communities, ranging from intimate customer advisory boards to large customer conferences. She has brought her proven skills in client-driven agenda design and content development, speaker research and engagement, and event production to her work with brands such as IBM, Avaya, MITRE, and GlaxoSmithKline.

For fun:
In her free time, Anne enjoys running, cooking, baking, reading, ten pin bowling and spending time with her family.

Education:
Anne holds a BS in elementary education from Russell Sage College.

Giving Thanks

At this time every year, those of us in the United States tend to reflect back on the year and the things that we are thankful for. This year – as I have been since I joined Farland Group – »

From Seller to Advisor: Engage Your Customers to Help You Stop Pitching

At the 2015 ITSMA annual conference, we considered, “If it is all about the customer experience, why are we still pitching?” We share the key takeaways from our discussion with Janis Fratamico, Director, Relationship Marketing at Bloomberg and David Coates, Director, Customer Programs at Iron Mountain, about relationship-based engagement…and four ways your can help your organization work from a customer point of view.