In order for boards to thrive, there must be reciprocal value for both the sponsoring company and the clients they bring together. Here are a few things to consider when developing and managing executive advisory boards to ensure that all parties experience the benefits.
Vice President, Client Services
In her free time, Anne enjoys running, cooking, baking, reading, ten pin bowling and spending time with her family.
Anne holds a BS in elementary education from Russell Sage College.
C-Suite Perspectives: New Year, New Focus
Every new year brings predictions on the top trends and areas of focus for the C-Suite. We recently spoke with a number of Chief Marketing Officers (CMOs) and they shared the top three areas they will be focusing on in »
Four Ways Online Customer Surveys Go Awry & Easy Fixes [Article]
[AS SEEN IN CUSTOMER THINK] Organizations often look to scale the experiences and meaningful dialogues that take place in intimate customer advisory board meetings. Moving this in-person experience to the online world of feedback forums and online surveys poses challenges.
The Power of Thank You
To be thanked for helping to make someone else’s job easier brings a smile to the face and adds a spring to the step and makes those early mornings and late nights worth the effort.
Find, Win, Keep: Are you doing Enough to Keep Customers?
Finding and winning new clients is imperative for any business, but in this digital age where social media mentions and word of mouth can make or break brands, organizations must adopt strategic plans to keep their clients – and keep them engaged, happy and delighted.
Understanding Your Customer is Not Just About Star Ratings
The Net Promoter Score (NPS), has provided marketers and customer experience leaders with one way to determine how customers feel about their products and services. It was – however – never intended to lead to the instant star ratings and recommendations on-demand that our digital world has built
Customer Advisory Boards: Delivering Client Value through Peer Relationships
We see customer advisory boards delivering value to members through peers engagement. Here are just three of the many benefits of these peer connections.
Four Ways to Earn Loyalty in the C-Suite [Article]
[AS SEEN IN LOYALTY360] Four key factors that contribute to winning or losing loyalty in the C-suite
Customer Advisory Boards: The Power of Constructive Feedback
Anyone who knows me can attest to my passion when it comes to a great product or experience – I instantly become an ardent supporter and advocate. But from time to time as consumers, many of us experience a less »
How to Cook Up a Killer Customer Advisory Board
Two of my biggest passions are cooking and baking. I spend a fair amount of time reading cookbooks, culinary magazines and pouring over food-related Pinterest boards to create a memorable meal. My professional passion is helping our clients to convene »