Executive engagement strategies should largely focus on existing customers. Sometimes, prospects are a good add to the mix and can bring forward new results
President & Founder
Jane is an avid runner and cyclist and can be found on the soccer pitch. She enjoys traveling and exploring new parts of the world with her family.
EO (Entrepreneurs Organization), The Boston Club, The Commonwealth Institute, Boston Chamber of Commerce. Jane is also actively involved and on the boards of several non-profit organizations.
Jane has a BA from the University of Western Ontario, Canada and an MS from Boston University.
Executive engagement is increasingly on the radar of B2B leaders who are experiencing a positive impact on their top and bottom line. Yet while the CEO may be clear on the impact and success of executive engagement, how to build »
The vaccines are here and our positive human nature has us thinking about what’s next. When can we get back to “normal” and what will that normal look like? For Customer Advisory Boards, we recommend that you work with your »
Running meetings virtually is today’s norm and likely to continue long after COVID is a distant memory – and aren’t we looking forward to that day! As we moved our lives online, some of the details that make for an »
As we look to the dawn of a new day when people are vaccinated and COVID is not a daily worry, we ask ourselves – will we go back to an office to work? Will we ever be on planes as often as we were in 2019? Will we have Board meetings in person again?
A lot has been written about diversity in recruiting for companies and corporate Boards, but what about Customer Advisory Boards? We operate many advisory boards for technology, financial services and healthcare companies across the globe. While gender diversity in one »
In a world that is full of tension and polarization, we look to our work to bring us salvation, sanity, and a sense of working toward a shared set of goals. We need to enter discussions willing to take feedback, and willing to be curious.
Co-creation, brainstorming and an interactive give and take that occurs in a successful sales exchange is a very successful approach for presenting to a Customer Advisory Board. Here are tips of what works and doesn’t work in developing a powerful presentation to a Customer Advisory Board.
The current health and economic environment is challenging businesses to reassess their investments and to optimize every dollar spent. In making these assessments, it is important to look at the impact on existing customers and how to retain and grow »
If you are looking to launch a virtual Customer Advisory Board here are five things to consider before you do so.