Expert: How Feedback Really Impacts Strategy [Article]

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BizReport

 

 

In a recent interview in BizReport, Jane Hiscock shares insights into the value of forming a Customer Advisory Board, including the amount of influence they can have on a company’s direction.

Customer advisory boards can have a significant and long lasting effect on product and company direction. For example, they can be instrumental in assessing or course correcting untested ideas, uncovering new markets, gaining competitive advantage, improving the customer experience, and boosting loyalty.

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Customer Advisory Boards

Customer Advisory Boards are powerful engines of engagement, insight, and business transformation. Make the most of yours.

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Engagement Strategy

Like any good relationship, customer engagement is a long-term, reciprocal effort. When done well, meaningful engagement leads to better business results, faster.

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Understanding the C-Suite

Building C-level programs that are meaningful and bring value to you as well as to your c-suite customers is challenging. Veiled sales pitches won’t win the day with this audience. Deliver what executives want: ideas, inspiration, innovation, influence.

Building a C-Suite Client Experience Strategy » Do you Know What Your Customers Value? »

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