Customer Advisory Boards

Build a board with enduring influence

Customer advisory boards can be powerful engines of engagement and customer understanding, as well as invaluable sounding boards for your strategies.

When you work with us to develop and sustain your customer advisory board, you will…

  • Craft the right mix of topics, speakers and participants
  • Convene the ideal set of people and peers who can provoke one another—and you
  • Create the most constructive conversations for everyone involved
  • Continuously offer invaluable insight to your organization and to your customers

Adopt proven methods for your board’s charter, launch, and cultivation

We offer targeted assistance or full-service oversight for customer advisory boards.

  • Recruit and retain customer advisors
  • Co-create meeting agendas and content
  • Prepare participants and speakers
  • Facilitate on-site and virtual meetings
  • Conduct after-meeting analysis
  • Tie insights back into the business
  • Consult on ongoing accountability, relationship management, and business results

To launch or reinvigorate an advisory board, read our common questions about customer advisory boards or simply contact us.

Customer Advisory Board as Strategic Weapon

Posted by in Customer Advisory Boards

Customer advisory boards require leadership from your strategy team to be successful. Here are some tips on how to gain the executive sponsorship you need to ensure success.

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Do You Really Want to Launch a Client Advisory Board?

Posted by in Customer Advisory Boards, Featured

Client Advisory Councils can be incredibly powerful vehicles to gain real insight, embed clients in your strategy and deepen important relationships. But, if it is not the right time, and the foundation is not in place, you can lose ground  

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How to Extend Your Customer Advisory Board’s Value

Posted by in Customer Advisory Boards, Featured

How do you extend the value of a customer advisory board beyond those who participate in the meeting room to the rest of your organization? Here are a few of the most common challenges we see, and some recommendations to  

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