Anyone who knows me can attest to my passion when it comes to a great product or experience – I instantly become an ardent supporter and advocate. But from time to time as consumers, many of us experience a less »
Vice President, Client Services
Anne has more than 17 years of experience developing executive client programs and event based-communities, ranging from intimate customer advisory boards to large customer conferences. She has brought her proven skills in client-driven agenda design and content development, speaker research and engagement, and event production to her work with brands such as IBM, Avaya, and GlaxoSmithKline.
For fun:
In her free time, Anne enjoys running, cooking, baking, reading, ten pin bowling and spending time with her family.
Education:
Anne holds a BS in elementary education from Russell Sage College.
For fun:
In her free time, Anne enjoys running, cooking, baking, reading, ten pin bowling and spending time with her family.
Education:
Anne holds a BS in elementary education from Russell Sage College.
The Power of Customer Input: It Doesn’t Have to be All Good
I am an ardent believer in providing feedback to companies I purchase from. I tweet about the amazing, personalized, almost-like-opening-a-gift experiences with shoe retailer M.Gemi or stationer Felix Doolittle. On the flip side, I also do not hesitate to call »
Help, My Customer Advisory Board is Shrinking!
What do you do when you find that a large portion of your customer advisory board has suddenly turned over due to retirement and role changes? Panic, is the first thought that comes immediately to mind. But once that initial »
The Power of Face-to-Face Engagement in the Digital Age
A CEO program that we work on just celebrated a milestone anniversary – 100 years of bringing Fortune 100 leaders together. To celebrate this momentous occasion, we recently convened this group, bringing together current members and alumni members. When this »
2018 Trends that will Dominate the C-Suite
It’s a new year and as we prepare for 2018 programs, we are spending time speaking with Customer Advisory Board (CAB) members and learning their most pressing issues for this year. The top 3 topics are not surprising to us; »
Unlocking the Value of Customer Advisory Boards: Listening and Acting
As an advisory Board member, I want to give authentic advice on the company’s direction. Board members need to therefore be honest and thoughtful in our advice and the sponsoring company has to be open to that authentic advice, not »
Customer Advocacy: It’s a Win-Win
A vibrant customer advocacy program is not just a selling tool, it is a win-win for both the organization and the customer.
A Time for Giving Thanks
I often find myself to be more reflective and introspective in the autumn than other times of the year. The year is coming to a close, and the whirlwind of activity associated with customer advisory board delivery is winding down »
Sustaining Customer Advisory Board Engagement Outside the Meeting Cycle
Engagement levels are very high during face-to-face Customer Advisory Board (CAB) meetings: the group is meeting in a physical location, members are strengthening longstanding connections or making new ones, and the direct dialogue progresses the strategic topics on the agenda. »
Cultivating the Pipeline: Keys to Customer Advisory Board Recruiting
I have written about reciprocal value in previous posts, and one of the keys to a thriving customer advisory board that provides reciprocal value to both the members and the sponsoring company is a healthy membership base. The sponsoring company »
Going That Extra Step: Creating Differentiated Customer Experiences
Those of us who travel for business or pleasure most often receive customer surveys after our hotel stay, and some of us complete them. We receive the automated “thank you for your input” note at the end of the survey »