Connecting with hard-to-reach C-level clients remains an ongoing challenge for marketers. More should consider creating a client advisory board, which when done right, provides traction with your most coveted clients.
Let’s start by clarifying the concept of a client advisory board…
Customer Advisory Boards
An advisory board is a powerful engine of engagement, insight, and business transformation. Make the most of yours.
Understanding the C-Suite
Want to improve your standing with your C-suite customers? Deliver what executives want: ideas, inspiration, innovation, influence.