Retail Therapy: 3 Secrets Behind Thriving Brick-and-Mortars [Article]


AS SEEN IN

 


 

These days, it’s impossible to find a retailer that doesn’t focus on the customer experience — or at least state it as a priority. Yet many retailers are still stuck in their traditional ways. Unless they shift how they attract and engage customers, they’ll continue to struggle to compete.

In a recent article featured on TotalRetail, Jane Hiscock, Founder and President, Farland Group, outlines three common traits shared by successful retailers navigating omnichannel experiences.

Read the full article at TotalRetail >>

Related Stories

Executive Engagement: Tips on How to Retain and Grow Executive Relationships

Posted on 06.13.2019 by in Engagement Strategy

Executives require a different level of engagement and focus. Done well executive relationships will drive lasting value to your B2B marketing and sales strategies.

Continue Reading »

Creating True Peer Networks through Advisory Boards

Posted on 05.16.2019 by in Customer Advisory Boards

It is clear to many what the value of a Customer Advisory Board might be for the sponsoring company – great advice and insight, new ideas and strategic direction, deeper relationships with high value clients leading to new opportunities. Additionally,  

Continue Reading »

The Customer Engagement Challenge

Posted on 02.20.2019 by in Engagement Strategy, Featured

An ongoing customer engagement strategy requires planning and an investment in the development of compelling content and interactions that keep your customers coming back. Here are tips in building a more systematic engagement approach with your customers.

Continue Reading »

Mastering Executive Engagement
What’s Holding You Back?

Posted on 01.10.2019 by in Engagement Strategy

Strong relationships with your c-level customers can accelerate change, uncover opportunities, and strengthen your company’s position. What keeps B2Bs from earning those relationships—and realizing their value? We’ve identified 10 common—but surmountable—barriers that hold B2Bs back.

Continue Reading »


Customer Advisory Boards

An advisory board is a powerful engine of engagement, insight, and business transformation. Make the most of yours.

A Board Success Factor: Business and Industry Expertise » Advisory Boards: How to Extend the Value »

Learn More »

Engagement Strategy

Like any good relationship, customer engagement is a long-term, reciprocal effort. When done well, meaningful engagement leads to better business results, faster.

Engage Your Customers to Help You Stop Pitching » Getting to a Customer Engagement Mindset »

Learn More »

Understanding the C-Suite

Want to improve your standing with your C-suite customers? Deliver what executives want: ideas, inspiration, innovation, influence.

C-Suite Insight: Digital Disruption » Looking to Engage Executives? First, Understand What They Want »

Learn More »